Western Lanes, Raleigh
Posted: May 23rd, 2009 | Author: Daniel | Filed under: Uncategorized | 1 Comment »
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Beef Jerky Meets Augmented Reality!
Posted: May 14th, 2009 | Author: Daniel | Filed under: Marketing, Trends | Tags: 3D, advertising, augmented reality, sasquatch | No Comments »
A lot of you guys know I have been obsessed with Augmented Reality and learning to code it using the Augmented Reality ToolKit. I have been working in Processing and experimenting with it in Flash.
Today, I stumbled across an incredible application from Jack Links Beef Jerky. That’s right. Beef Jerky! http://www.livingsasquatch.com/ Developed by Brock Davis, one of my favorite artists of the moment, it makes great use of Augmented Reality and allows users to create short films with the app. If you have access to a printer and a webcam, you’re good to go. Go to the site, print out the footprint and activate your camera thru the Flash app. When your camera detects the shape (the “Hiro” image), the sasquatch comes to life using a series of 3d files performing the actions you select.
What’s the future for Augmented Reality? Have you experimented with it? Is it a useful tool or just another gimmick? How can we use it in our daily lives?
Amazon Kindle DXX
Posted: May 7th, 2009 | Author: Daniel | Filed under: Uncategorized | 3 Comments »
LOL. The next big thing?
The Pains of Being Pure at Heart
Posted: May 4th, 2009 | Author: Daniel | Filed under: Uncategorized | No Comments »
The Pains of Being Pure at Heart. Live at Local 506.
Posted: May 4th, 2009 | Author: Daniel | Filed under: Uncategorized | No Comments »
Our World Beer Fest Necklaces
Posted: May 2nd, 2009 | Author: Daniel | Filed under: Uncategorized | No Comments »
Ginny and I made these to prepare for the magic that is World Beer
Fest 2009!
A Night with the Bulls
Posted: May 1st, 2009 | Author: Daniel | Filed under: Uncategorized | No Comments »
We love our friends at Theo Davis & Sons Printing!!
Just Rong, Rite Aid. Just Rong.
Posted: May 1st, 2009 | Author: Daniel | Filed under: Uncategorized | No Comments »
I took this picture the other night at a Rite Aid drive thru because
it is a perfect example of Design gone wrong.
1. Who wants to touch this?
2. Look at the legal jargon! The front side alone has 4 columns of
tiny copy.
3. Does ANYONE read it??
4. Look at the presentation of the materials. People are using the
container as a trashcan!
It’s probably a legal requirement to have this outside of their
stores, but it is a great opportunity for Information Design to make
an impact and educate customers.
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